Wow! Anthropologists have discovered another one of those isolated tribes who have managed to exist contentedly all this time while hidden in plain sight. These natives apparently spend their time foraging for practical apps and promotional emails while performing their quaint folk rituals in complete ignorance of the world that matters:

This morning, the Pew Research Center social media report revealed that 73% of online adults now use some form of social networking site. It’s a large figure, and one that continues to show just how well these platforms have woven themselves into our lives. But it also reveals another, possibly more striking figure: that roughly 27% of online adults choose to live a life free of social networks. They’re online but, for the most part, they’re off the grid.

It’s important to remember that this isn’t a group composed of luddites or shut-ins but of individuals who see the social networks and, often the internet as a whole, as a set of tools rather than necessities.

I like to imagine being approached by a group of tourist Twittards, whereupon I rush toward them brandishing my poisoned arrows, taking delight in how they gasp and scurry back to safety.